MVP development

1
Idea validation (CustDev)
2
Prototype & Design
3
Development
4
Launch & Promotion
5
Support & Extension

Step 4

Launch & Promotion

After the development phase is completed, the product will be launched. The MVP launch should include promotional materials: landing page, promotional pages in stores, banners and more.

Preparation for the launch and presentation to customers is one of the most important steps; the right start attracts a loyal audience.

For certain products, it is recommended to start this step during the final sprint. This allows us to attract users before the product is released, so the first 300 to 1,000 users will be able to give feedback by the time of launch. It is also recommended to conduct 1 or 2 short-term advertising campaigns in order to draw attention to the product before launch. The duration of the step is 2 to 4 weeks. It is also worth focusing on promotion of the product and collection of feedback from users over the next 2 to 3 months.

Not only do we help with the implementation of the idea at each stage, but we also form a cohesive team that will launch the product on time and support it throughout the lifecycle. As a result, after 4 to 12 months of collaboration, the product will be launched and the idea will become a business.

Recent Examples

Optograd

Optograd

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Easy Soup

Easy Soup

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Happe Homes

Happe Homes

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